Allison DeMarcus | Founder & CEO
Allison DeMarcus is a former Miss Tennessee Teen USA, Miss Tennessee America and Miss Tennessee USA and is the only woman in pageant history to represent the state of Tennessee at the Miss Teen USA, Miss America and Miss USA pageants. DeMarcus began working with Country Music Television in January 2007 when she co-hosted the Miss America Pageant with Mario Lopez and has worked as a television personality for Country Music Television for ten years.
Allison is married to Jay DeMarcus of the country music supergroup, Rascal Flatts. In 2020, Allison and Jay - along with their adorable children - warmed hearts in their own NETFLIX reality show, DeMarcus Family Rules. Additionally, the couple has appeared together on The Chew, NASHVILLE, Good Morning America and Chrisley Knows Best. Allison also worked as a Red Carpet Correspondent for Country Music Television and hosted and co-hosted multiple original programming shows for the network during her decade-long tenure.
When she is off camera, DeMarcus enjoys serving on the Board of Directors for Vanderbilt Children’s Hospital where she has served as President of the Board of Directors, has chaired an $18M Pediatric Cancer Campaign and most recently served on the Campaign Cabinet for Tennessee’s first Rehabilitation Center. She has also enjoyed serving as a Board Member for the Vanderbilt Ingram Cancer Center’s Board of Overseers, Board member for the Memorial Foundation on the Grants Committee, chaired the Auction Committee for the Swan Ball and Co-Chairs fundraisers for St. Jude Children’s Research Hospital with Jay.
She has recently served on the Board of Directors for Cheekwood, The Women’s Fund, Sigma Epsilon Chi Omega Advisory Board at Vanderbilt, Chi Omega’s National Recruitment Team and the Make-A-Wish Foundation of Middle Tennessee, and has enjoyed volunteering for The Nashville Symphony, Sexual Assault Center, Swan Ball, Nashville Humane Association, Nashville Ballet, Second Harvest Food Bank, Nashville Alliance, Warner Parks, The Frist Center, Nashville Zoo and the Oasis Center.
Allison’s most important job is being a wife to Jay, and mother to Madeline and Dylan.